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Channel: Digital Anthropologist » Armonía Alvarado
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Occupy Facebook

by Robert Mapplethorpe After this happened there was a big reaction not only from the LGBT community but from users in general. Finally, Facebook apologised for it’s “error.” This is not the only case...

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The Nutella Effect

Redefining desire in the web age In this post I’ll describe and explain the place of desire in the web, especially in social media. Also I’ll exemplify different behaviors I’ve observed in users. And...

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How to you write for the web?

In this post I’ll try to introduce the dos and don’ts for web writing and talk about what’s the difference with the academic formation I received when studying anthropology. I was listening to...

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With curiosity

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Social media anthropologic research

Since its beginning the core of the anthropologic methodology has been participant observation. Which is basically, to understand and explain a subject or group by going to the field to observe their...

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Social Media User Research: Ideas and Benefits

(This post is a follow up of this other publication) By Ruslan Enikeev Focus on your user: First you have to set goals and measurable objectives that make sense to you and the rest of the team and in...

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Folksonomies: Science of the concrete

“Among plants and animals he [the Indian] designates by name only those which are useful or harmful; all others are included under the classification of bird, weed, etc.” (Krause in Levi-Strauss – The...

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User Research: Myths and Facts

Myths: These are actually things people have told me. 1.  Doing research takes a lot of time and money. 2.  I need an expert, i.e. a sociologist (quantitative) or an anthropologist (qualitative). 3.  I...

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Why You Should Read ‘Interviewing Users’ by Steve Portigal

By Rosenfeld Media People ask me if there is a book  to learn how to do user research fast and easy. Social sciences and usability texts are full of methods and techniques for conducting qualitative...

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Six Mantras For Understanding Users

Physics of Entrapment For designers and organizations to meet users needs they have to understand user’s context of use, needs, and demands. Everytime I find myself in the field talking to someone,...

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How to present wireframes to clients?

These wireframes are for a Luxury Marketplace site. Which will sell and bid jets, yachts, helicopters, real estate and products for very high-end users. Challenges: 1. The client didn’t want to do any...

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